DIA
IMS-Design & Innovation Academy was established in the year 2005 as the Academy of Fashion & Jewellery Design, with an objective of providing design education. Over a period of time the Academy has evolved and matured as an institute sustaining multiple design specializations like fashion, textiles, jewellery, interior, multimedia & animation as well as retail management. DIA is now poised to become as one of the best design institutes in India comparable internationally. DIA’s perspective is global, as reflected in the international scenario and diversity of the entire community. Our students come from various background and nationalitie. We recognize that a high level of diversity necessities a flexible and practical approach to learning. Our flexible schedule enables students to expedite their academic progress and can also help working professionals to complete their education without interrupting their career.
Why DIA
IMS-Design & Innovation Academy, established in Noida, NCR has topped ten years as an outstanding Design Institute. The Design school is a premier venture of the IMS Education Society, its Academic advisors being current faculty of NID Ahmedabad, IIM Ahmedabad and MICA
DIA awards dual certification, a Bachelor’s Degree recognised by UGC and a Higher National Diploma by Pearson Education, UK. Courses culminate in a graduating show. Associated with the Indian Design Association, IFFTI and overseas institutes, DIA encourages its students to go beyond the course curriculum and participate in design competitions, exhibitions, events, conferences, seminars, research projects and student exchange programmes.
Qualified and experienced faculty, an exclusive campus, infrastructure and laboratories that meet International standards, supported by an extensive syllabus offer students a holistic design education. Meritorious students are further motivated and exclusively trained through the Scholar programme to realise their creative aspirations. The Incu-bay, or Incubator, at DIA encourages students to pursue entrepreneurial ventures through a comprehensive business support programme.
Global Collaborations
LTD Nagold, Germany
LTD Nagold, Germany is one of the best institutes in the field of Fashion and Retail Management. IMS DIA is associated for Faculty Exchange, Scholars Exchange, Student Exchange, Educational Extensions and Research Materials
ESMOD International Fashion School, Paris
The world’s first institution to teach Fashion.Our students participated in the summer programmes of IED Milan and Istituto Marangoni Italy.
The University of Lincoln
DIA is the key Indian partner of the University of Lincoln’s College of Arts. Together we are establishing staff and student exchanges and visits as well as offering progression to those studying at either institution
DIA Award
Highlight: DIA offers dual certification along with degree courses in all the disciplines. DIA grants a diploma of 2.5 years in all disciplines called DIA Award to its students. Under DIA Award the students work in close association with the industry and the curriculum is industry centric. It enables them to be involved in live projects with the industry and gives them tremendous exposure of the industry. It encourages a self-directed approach, experiential learning.
DIA Award is most sought after and gets you that coveted opportunity because of its value in the market. The value comes from the high standard of academics where a student learns and grows in an environment of freedom and develops core values of excellence, creativity, individuality, attitude, accountability, team work and an entrepreneurial spirit. Hence, we have integrated the DIA Award with our DEGREE courses and HND courses in all disciplines of design offered at DIA
Foundation
The Best way to get something done is to begin!!
DIA conducts a very intensive and extensive Foundation course for its students.
As the name indicates, Foundation Studies provide the basic and most critical inputs for design education. Foundation is common to all the specialized fields taught at DIA.
Course Capsule
- Skill development through drawing, sketching, nature study, memory perspective study, real life painting and drawing more.
- Design theory by explorating elements and Principles of Design and Material manipulation.
- Concept development through visual studies, lateral thinking, appreciation and understanding of socio culture environments & values.
Salient features
- High academic standards with dual certifications (degree & diploma)
- First academy to have its own production house & retail showroom
- Well qualified internationally acclaimed faculties drawn from academicians & industry professionals
- Continuous mentoring by industry professionals
- Industry recognized & contemporary course curriculum
- 100% placement assistance
- International Linkages with various leading international institutes/universities
About Incubay
About Incubay is a collaborative programme designed to help students to succeed as new startups. Incu-Bay helps student entrepreneurs solve some of the problems commonly associated with running a startup by providing workspace, seed funding, mentoring, and training. It is a facility designed to assist business ideas from the students to become established and profitable during the startup phase.
Scholar Program
For those who live in the past, there is no future.
If you take no part in design of your future, it will be designed for you by other”- Edward de Bono.
This hands-on innovative program is carefully designed to help the students to unlock their potential, grow and develop new knowledge and skills for success in workforce and for aspiring career paths. It aspires to provide a holistic learning environment that will nurture all aspects of the Scholars personality and inculcate strong entrepreneurial skills.
A Supportive learning community, consisting of academic and nonacdemic subject experts as well as professionals and entrepreneurs has been especially created to complement academic learning, handhold and mentor the Scholars.
In the rapidly changing environment we are now experiencing students need open minds to deal with many difficult problems they encounter. Given these considerations, Scholars program will encourage inquisitiveness, exploration, questioning and a willing to develop new approaches to problems through mind expanding experiences.
Experiential learning through various engaging, progressive co-curricular activities and live projects designed to reinforce learning have also been incorporated into this course. These activities will be conducted in an open learning environment both inside and outside the classroom.
Inside-the-classroom activities will promote greater understanding of what has been learned and where and how to use that knowledge. These include:
- E-Talks
- Personality development workshop
- Grooming Sessions
- Entrepreneurship Workshops
- Communication Classes
- Debates, Panel discussions
- Simulation exercises
- Games and competition
- Group projects
- Audio video presentations
- Personal reflections and discussions
- Mentoring
Outside-the-classroom events will promote discovery learning and encourage Scholar to do something with their talent. These may include:
- Membership in student clubs and Organization
- Creative team participation
- Campus leadership opportunities
- Visit to exhibitions and fairs
- Live projects
Placements
Fashion Design
Internships & Placements: Gaurav Gupta, GAP, Impulse, Forever 21, Namrata Joshipura, Shantanu and Nikhil, Orient Craft, Raakesh Agarwal, Nikki Mahajan, Arun and Varun, Raisons, Liganova, Urban India- buying house, Shahi Exports, Varun Bhal
Interior Design
Internships & Placements: Regent Lighting, Good Homes, Hackers & Kitchen, Home Décor, Raheja Continental, Lemon Tree Hotels
Interactive Animation & Graphics
Internships & Placements: CNN / IBN, Skoop woop, Pulp Strategy,XENTRIX Studios, Bala ji Telefilm, Dentsu Communication, Splits villa, 3d Artist with Mobil Game, Rockstar Games (Bangalore), Equilibrium Films Delhi, Home Shop 18, Arun Design Studio Noida, V SPARK Communication, Graphic Design Studio.
Jewellery Design
Internships & Placements : PC Jewellers, Gitanjili, Amrapali, ACPL – Agra Chains Pvt Ltd, Krishna Beads Industries, Shajuki Exports, Eurostar, Aparna Diamonds, Haryana Jewellers Pvt. Ltd, Sterling Ornaments, Mine of Design, Mirari, Fab India, Signature by Sujit Bajaj
Students with their Own Brands: Gioielli by Parneet Thukral, La Differencia by Simran Chhabra, Amuktika by Ananya Bains
Jewellery Design
Course Highlights
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In-House Workshops
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Fashion Design
Course Highlights
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In-House Workshops
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Interior Design
Course Highlights
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In-House Workshops
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Interactive Animation and Graphics
Course Highlights
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In-House Workshops
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Textile Design
Course Highlights
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In-House Workshops
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Academic Courses Offered at DIA
Regular Courses
S.No | Course | Duration |
1 | Bachelor of Fine Arts (Fashion) | 4 years |
Diploma in Fashion Design (DIA) | ||
2 | Bachelor of Fine Arts (Textile) | 4 years |
Diploma in Textile Design (DIA) | ||
3 | Bachelor of Fine Arts (Applied) | 4 years |
Diploma in Interactive Animation & Graphic Design (DIA) | ||
4 | Bachelor of Fine Arts (Applied) | 4 years |
Diploma in Jewellery & Lifestyle Design (DIA) | ||
5 | Bachelor of Fine Arts (Applied) | 4 years |
Diploma in Interior Design (DIA) |
Diploma Courses
Department | Course Name | Duration | Fees Per Semester |
Sem I/ Basic |
Sem II/ Advanced |
Sem III/ Advanced |
Sem IV/ Professional |
FASHION | Styling | 2 years/ 4 semesters/ 6 hrs per day 15 weeks/semester, 5 days / week |
Rs.50,000/ | Styling & Ornamentation ST C1 |
Fashion Styling ST C2 |
Styling Spaces ST C3 |
Styling Communication ST C4 |
Interactive Animation & Graphic Design |
Fashion Communication & Branding |
2 years/ 4 semesters/ 6 hrs per day 15 weeks/semester, 5 days / week |
Rs.50,000/ | Fashion Communication FCB C1 |
Communication Design FCB C2 |
Fashion Branding FCB C3 |
Communication Portfolio FCB C4 |
Interiors | Thematic Spatial Design |
2 years/ 4 semesters/ 6 hrs per day 15 weeks/semester, 5 days / week |
Rs.50,000/ | Visualising Space TSD C1 |
Space Design – Events TSD C2 |
Set Design TSD C3 |
Exhibition design TSD C4 |
Jewellery | Jewellery Retail Management |
2 years/ 4 semesters/ 6 hrs per day 15 weeks/semester, 5 days / week |
Rs.30,000/ | Jewellery Design JRM C1 |
Jewellery Retail Design JRM C2 |
Jewellery Retail Mgt JRM C3 |
Jewellery Business Mgt JRM C4 |
HND (Higher National Diploma)
S.no | Description | Certification | Specialisation | Fee per Semester |
1 | B5HND – Art and Design | 2 yr Diploma leading to an International Degree in 3rd yr | Fashion Design | Rs. 1,50,000/ |
2 | B5HND – Art and Design | 2 yr Diploma leading to an International Degree in 3rd yr | Interior Design | Rs. 1,50,000/ |
3 | B5HND – Art and Design | 2 yr Diploma leading to an International Degree in 3rd yr | Interactive Animation & Graphic Design | Rs. 1,50,000/ |
4 | B5HND – Art and Design | 2 yr Diploma leading to an International Degree in 3rd yr | Jewellery Design | Rs. 1,50,000/ |
How to Apply
Prospectus alongwith the Application form can be obtained for Rs. 500/- by cash from the Academy or by post enclosing a Demand Draft of Rs. 600/- in favour of Design & Innovation Academy, payable at Noida. The request for prospectus should be addressed to:
IMS DIA: Design Innovation Academy
Campus : A-8B, DIA Building,IMS Campus Sector-62,Noida, U.P. 201303 India
Phone : +91-120-4097100
Fax : +91-120-4097107
Email : [email protected]
The Application form for graduate admissions, post-graduate admissions and diploma admissions can also be downloaded from our website www.diaindia.co.in and filled in form must be accompanied by a crossed demand draft of Rs. 600/-.
ACADEMY ADMISSION PROCEDURE
All eligible candidates will have to undergo an Entrance Examination at DIA, Campus Noida which comprises of a written test and personal interview.
Fee Structure
The selected candidates will be required to submit the fee at the time of admission and before the commencement of the programme. Please note that the selected candidates will be allowed to join the programme only after he/she has deposited the full fee of the first semester.