Pahal Design

UPES – School of Design Studies

About UPES – School of Design Studies


With the increasing focus on innovation and creativity and exemplary vision on future of design, UPES established the School of Design Studies (SoDS). Keeping in view the requirement of commercially viable and technically advanced designs increasing today, SoDS has designed well-structured curriculum for covering essential aspects such as fundamentals of design, sketching & rendering, model making, ergonomics, digital design tools, design management, professional practice etc.

With over 130 students currently enrolled, and now accepting applications for its fourth intake, UPES School of Design Studies (SoDS) offers a diverse range of programs which enable students to strive to create what has not been imagined before.

  1. 1st design school in North India offering UG and PG courses in the domains of Transportation, Product, Industrial and Interaction designing.
  2. Faculty with qualifications from some of the best design institutes in India and abroad and having right blend of academic, consultancy and practical experience in varied industries.
  3. World class infrastructure in terms of building space, laboratories, design studios, high end computer workstations for each student.

Admission Calendar

Name Last Date Exam
UPES – MDES 21 April 2017 28 April 2017
UPES – BDES 8th April 2017 12th – 15th April 2017
Apply for UPES Application form Online. UPES Application Online fee Rs.1850/-. Click to Apply.
Undergraduate Programs

Entrance Exam: UPES Design Aptitude Test (UPESDAT) : 12th – 15th April 2017
Date of Interview and Portfolio Presentation will be announced on UPES website in the 2nd week of April 2017.
(Venue will be separately Communicated to registered students via email.)

Last Date to Register: 8th April 2017

Postgraduate Program

Entrance Exam: UPES Design Aptitude Test (UPESDAT) – 28 April 2017
Last Date to Register: 21 April 2017
Interviews and Presentation of Portfolio: Click here to Online Registration

Interviews and Portfolio Presentation schedule for M.Des is as follows:

Location Date of Interview Reporting Time Venue Address Contact Person
Dehradun 6 May 2017 10:00 AM UPES Campus,
P.O. Bidholi Via-Prem Nagar
Mr. Rohin Singh 
M: 9557260010
Mumbai 6 May 2017 10:00 AM Will be updated shortly Mr. Ninad Sapre 
M: 8652842525
Ahmedabad 6 May 2017 10:00 AM Will be updated shortly Mr. Arshad Hussain 
M: 9818639147
Delhi 6 May 2017 10:00 AM UPES Corporate Office:
2nd Floor, 210,
Okhla Industrial Estate,
Phase III, New Delhi-110020
Mr. Virendra Gupta 
M: 9891770008

Advantage UPES
10000+ Students |7500+ Placements | 400+ Faculty  | 94 Specialized programs | 450+ Industry linkages | 100+ Global Alliances | 42 Acre campus

Programs Offered
1. Graduate Programs 2. Post – Graduate Program (M. Des)
  1. Industrial Design
  2. Transportation Design
  3. Digital Design
  1. Master of Transportation Design
  2. Master of Industrial Design
  3. Master of Product Design
  4. Master of Interaction Design

Eligibility Criteria

Bachelors of Design (B. Des)

designA. For Examination Pathway:
B. For Non Examination Pathway:


Masters in Design (M. Des)
1. Minimum 50% marks at Higher & Senior Secondary Level (10th & 12th)
2. B. Tech / BE in any discipline / B. Arch / BFA 4 years / B. Des / Interior Design / Applied Arts with minimum 50% marks.

industrial-designCareer Prospects

  1. Design Studios
  2. Design Consultants
  3. Product Designer
  4. User Interface Designer
  5. Interface and information researcher
  6. Creative Director
  7. Strategist and Design Director
  8. Freelancer
  9. Education


Selection Process

1.Bachelors of Design (B. Des)

  1. UPES Design Aptitude Test (UPESDAT) followed by Personal Interview and presentation on the work portfolioOR
  2. UPES Engineering Aptitude Test (UPESEAT) followed by Centralized counseling for selected candidatesOR
  3. Through Board Merit (Minimum 80% in 10th & 12th and minimum 80% in PCM in 12th) / JEE Mains Score (Minimum 50% in 10th & 12th and minimum 50% in PCM in 12th)

2. Master of Design (M. Des)

  1. Valid CEED 2016 or 2017 score or Valid UPES Design Aptitude Test (UPES – DAT) score
  2. Personal Interview and presentation on the work portfolio

Faculty Profiles

UPES has eminent faculty from NID, Ahmedabad; IED, Italy; IIT Delhi; Salford University, Manchester, Uk, Maharaja Sayajirao University of Baroda, ITI Nagpur.

Dr. Soumyajit Ghoshal – Program Director

Before joining SoDS UPES, he was the Principal Designer at NID & headed NID’s International Collaborative R&D, from NID’s R&D Campus, Bengaluru. He has over 30 years of work experience. He was instrumental in setting up the institute’s R&D Campus which was inaugurated in 2006. Soumyajit holds a PhD in Ergonomics from the University of Calcutta. As an Industrial Design faculty at NID Ahmedabad, he was instrumental in developing course modules in Ergonomics for several design disciplines and guided students involved in industry-sponsored and socially-relevant projects. He developed four IT-integrated postgraduate programmes: Software and User Interface Design, Information and Digital Design, Design for Digital Experience, and Information and Interface Design.

Soumyajit’s interests include user interface design, management of R&D and product innovation, strategic design intervention in new business developments, process and systems development, and technology integration in design.

Deepak Chandra Goel – Associate Design Fellow

Mr. Deepak is Arts graduate with Masters in Mass Communication. He has over two decades of experience in corporate and academia. His specialties include GUI Development, Prepress, Post production, Project Management, Product Development. Passion for Imagery, VFX and Motion Graphics & Gaming and animation are his driving forces. His core skills are Thinking Solutions, Strategic Planning. Change Management. Cross platform compatibility and optimizing business practices.

Jagpreet Singh

Education – Postgraduate Diploma in Transportation Design,IED, Italy
Expertise – Sketching, Rendering, Automotive Design
Hobbies – Travel, Photography, Sketching Cars

Niren M Parsai

Education – B.E. PGDPD Product Design, from NID, Ahmedabad
Expertise – Industrial Design, Product Design
Hobbies – Travel, Sketching, Reading

Rakesh Sah

Education – PGDPD Industrial design from NID, Ahmedabad, MSc. International Business and Management for Design from Salford University, Manchester, UK
Expertise – Industrial Design, Strategic Design Management, Craft Development
Hobbies – Travel, Pottery, Drawing, Comics and Sports

Manas Ranjan Mishra

Education – M. Des (Industrial Design) – IIT Delhi, B. Tech (Electrical Engineering) – IGIT Sarang
Expertise – Industrial Design, Product Design, Ergonomics, Usability and HCI
Hobbies – Photography, Sketching, Acting, Badminton

Mukund Jethva – Studio In-charge

Education – Post diploma in sculpture, Fine Arts, Maharaja Sayajirao University of Baroda, Vadodara, Gujarat
Award – 44th Gujarat State Lalit Kala Academy, Ahmedabad
Expertise – Sketching, Rendering, Model Making, Sculpture, Painting
Hobbies – Sketching, Painting, Photography, Travelling, Sports

S. V. Savarkar

Education – ITI, Nagpur
Expertise – Model Making, Workshop Handling
Hobbies – Travelling, Art Collection, Music

Harish CB

M. Des Industrial Design

Education – IDC IIT Bombay
Expertise – Industrial Design, Ergonomics, Product Development, Product Sketching and rendering

Mr. Majumder – Design Fellow in SODS

Mr. Majumder has done B.E (Mechanical Engineering) and M.Des in Industrial Design with specialization in Product Design from National Institute of Design.

Mr. Majumder has around 24 Years of experience in industry as well as academics like United World Institute of Design, Tractors India Ltd., Defence Land Systems etc.

Mr. Prasun Chakraborty

He is a graduate (Bachelor of Visual Arts) and Post Graduate (Masters of Visual Arts) with specialization in Textile Design from Govt. Collage of Art and Craft, Kolkata.
In addition to these, he has a post graduate diploma degree with specialization in Textile Designing from National Institute of Design, Ahmadabad.
Mr. Chakraborty is an Industry professional and brings with him around 8 Years of industry experience in the field of Textile Designing.
Prior to joining UPES, he was working with organization of great repute like – Raymond, Bombay Dyeing, East India Company, Bharat Vijay Mill, Zanav Home Collection and Weaver’s Studio.


Infrastructure details

The classrooms of SoDS have high end computer workstations for each student equipped with software like Alias, Rhino, Adobe suite, CorelDraw, Catia, AutoCAD etc. The 3D Printer, Wood/Plastic/Metal/Industrial Clay/POP/Paint/Photo Studios for practical work are also there. Vacuum forming machines, spray painting booths and all requisite raw materials for model making are other additions to our well equipped classrooms.
UPES campus is located in the sylvan surroundings of the Pondha valley at the foothills of the Himalayas in Dehradun, Uttarakhand, offering an environment conducive to academic, personal and professional growth.

The only university to have an actual MIG23 on campus

Fire Safety Training Ground

The only university to have a Tatra Truck on campus

Fire Safety Training Ground

The only university to have an Oil Rig on campus

Wind Mill

Learning Resource Center
Advance Computing Lab

How to Apply:

You can purchase the UPES Prospectus & Application form Online / by sending Demand Draft / by Cash.

  1. By Demand Draft: Candidates can purchase the UPES Prospectus & Application form by sending a demand draft of Rs.1,850 in favour of “UPES Fee Account”, payable at New Delhi to “University of Petroleum & Energy Studies, Enrolment Office, 210, 2nd Floor, Okhla Industrial Estate, Phase III, New Delhi 110020.”
  2. By Cash: Candidates can purchase UPES Prospectus & Application on a cash payment of Rs.1,750 from admission counters at Ahmedabad / Chandigarh / Cochin / Coimbatore / Delhi / Dehradun / Hyderabad / Kolkata / Mumbai.
  3. By Online: Candidates can apply for UPES Prospectus & Application Online for Rs.1,850.

Contact Us

For clarifications, please call 09953084360 / Toll Free Number: 1800-102-8737 or email at